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| Bombardier announces strategic marketing agreement with Ultimate Resort Luxury Destination Club |
| Written by Administrator | |
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May 8, 2008, Dallas, TX- Bombardier Flexjet, the fractional business jet ownership program of Bombardier Aerospace, and Bombardier Skyjet, the pioneer service for online booking of privately chartered business jets and provider of the Skyjet Card, today announced a strategic marketing agreement in which Ultimate Resort(R) has been named the "Official Destination Club" of Bombardier, and Bombardier has been named the "Official Private Jet Partner" of Ultimate Resort Bombardier will offer Ultimate Resort Members special incentives for purchasing charter flights and jet cards through Skyjet, Flexjet 25 Jet Cards*, and Flexjet fractional interests. Bombardier's owners and customers will be offered preferred discounts on Ultimate Resort club memberships, as well as other club membership benefits. The two companies will promote these special offers through their respective marketing channels. Ultimate Resort members are affluent and well-seasoned travelers who vacation with both family and friends, and often use private aviation to reach the Club's growing portfolio of luxurious vacation homes and exclusive affiliated hotels located in over 100 global destinations. Bombardier, the manufacturer of legendary Learjet and Challenger private jet aircraft, is a world leader in aircraft manufacturing whose clients are avid users of private air travel for both business and leisure, making this a natural partnership between the two companies. "Bombardier is the leading brand in the private aviation business, and we are thrilled to be working with such a fine company," said Jim Tousignant, CEO of Ultimate Resort. "Learjet and Challenger are names that are synonymous with the very best in private jet travel, and we are looking forward to offering our club Members preferred access to these exceptional aircraft through our marketing agreement with Skyjet and Flexjet. We know our Members will love the Bombardier experience as much as they love our Club." "Ultimate Resort has truly set the bar for luxury travel and offers spectacular vacation getaways. With this new partnership, Flexjet fractional jet owners and Skyjet customers can enjoy the highest quality travel experience starting the moment they board one of our world-class Bombardier jets, continuing through their stay at Ultimate Resort," said Michael McQuay, President, Bombardier Flexjet. "Whether they are traveling for business or pleasure, our owners appreciate the flawless service for which Flexjet is known, and we trust their time spent at Ultimate Resort will also exceed their expectations." |
