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The health of Canada's airline industry has been distorted by Air Canada’s woes

Written by Brooke Shaw   
The health of Canada's airline industry has been distorted by Air Canada’s woes
189-fadetoblackWHATEVER HAPPENS with Air Canada over the next 12 months, one thing is clear: the Canadian air transport industry is going to exit 2004 looking different from when it went in. How different is yet to be determined. Certainly we are going to witness one and possibly two major personalities depart the scene.

David Collenette is a sure bet to be replaced as transport minister by prime minister-inwaiting, Paul Martin. Despite successes such as shielding carriers from excessive insurance premiums post 9/11, Collenette's six years in transport have largely been a disappointment for Canada's airlines, with the industry appearing to take a backseat to the minister’s enthusiasm for passenger rail. In October the minister announced a further $700-million cash infusion for Via Rail, while airlines struggle over increased airport user fees – fuelled in part by excessive rents paid to the government by airport authorities.

The second casualty of change could very well be Robert Milton. Air Canada's president/CEO and architect of the airline's multi-brand strategy. While GE Capital of Canada extracted an agreement from Milton to remain in charge as one of the conditions for a $1.05 billion Debtor-in- Possession (DIP) bailout after Air Canada filed for bankruptcy protection last April, the airline's next equity partners are under no similar obligation.

As Brian Dunn, Wings Airline Insider reports on page 15, the battle to inject $700 million into the beleagured airline in exchange for a single majority equity stake has come down to two principals: Hong Kong resident and Canadian citizen Victor Li, and New York-based Cerberus Capital Management. The airline has also reached a tentative agreement with Germany's largest financial institution, Deutsche Bank, to soak up between $350 million and $450 million of leftover equity once Air Canada completes a debt-tosignificantly- reduced-equity swap with existing creditors.

A decision between Victor Li and Cerberus was expected as Wings went to press. Approval of the Deutsche Bank agreement will not come until after. What it means is that Air Canada will have over $1 billion in fresh equity, plus a further $700 million loan by GE Capital to retool the fleet with a purchase of 70- to 11- seat regional jets . Will such a purchase be necessary, or will Air Canada's new equity partners abandon Milton's money-losing, scattershot strategy, where the airline has struggled to be all things to all markets?