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Discovery Air discovers new market

April 14, 2011, Yellowknife, N.W.T. - Discovery Air Inc. is pleased to announce the launch of a new wholly-owned subsidiary, Discovery Air Innovations Incorporated (DAI).


April 14, 2011
By Carey Fredericks

Consistent with Discovery Air's strategic plan to create significant, long term shareholder value, DAI's mandate will be to identify and capture large, new market opportunities on behalf of Discovery Air. In particular, DAI will focus on obtaining select government and commercial customers for the delivery of profitable specialty aviation services. While DAI will support Discovery Air's continued growth in Canada, a primary focus will be to pursue international opportunities that demand high quality, experienced aviation service providers like Discovery Air. DAI will also invest significant resources in bringing to market new and disruptive aviation products and technologies to further strengthen Discovery Air's business model.

"The creation of DAI is an exciting milestone in Discovery Air's evolution," said Paul Bouchard, President and CEO of DAI. "We are creating a multi-disciplinary team of the very best aviation-industry professionals, whose singular mandate will be achieving order-of-magnitude growth for the benefit of Discovery Air and its shareholders."

More information is available about DAI on their website at www.da-innovations.com .

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