Wings Magazine

WestJet named J.D. Power 2011 Customer Service Champion

Feb. 22, 2011, Calgary - WestJet announced Thursday it has been named a J.D. Power 2011 Customer Service Champion by the prestigious global marketing information services company, J.D. Power and Associates.

February 22, 2011  By Carey Fredericks

As one of only 40 companies to be recognized, WestJet is among the top five per cent of 800 companies in 20 industries evaluated. The designation is based on customer feedback, opinions and perceptions gathered from J.D. Power studies conducted in 2010. American low-cost carriers JetBlue Airways and Southwest Airlines were also recognized in the airline category. Other companies on the list include Cadillac, Eddie Bauer, Four Seasons, Jaguar, Lexus, Lincoln, Mercedes-Benz, T-Mobile and U.S. Cellular.

WestJet and Four Seasons are the only Canadian companies on the list.

"This is a tremendous honour because it recognizes the outstanding efforts by our 8,000 WestJetters who strive to deliver a great guest experience each and every day," said Bob Cummings, WestJet Executive Vice-President, Marketing, Sales and Guest Experience. "It's also exciting to be one of only 40 companies, including some of the most prestigious and respected brands in the world, to receive this recognition."

According to the J.D. Power special report, Achieving Excellence in Customer Service, "today's consumers expect companies to do it all and have the right people, the right presentation, the right price, the right product and the right process. Brands identified as J.D. Power Customer Service Champions are getting all of these things right. Some are even outperforming the best of their peers in meeting heightened customer expectations."



Stories continue below